“Creature Comforts Label”
For this illustration, I chose to redesign a drink created by Creature Comforts, an Athens-based company that brews beer and IPA’s. My drink of choice was the New Zealand-Style Pale Ale, advertised as being tropical, citric, and having floral notes. The ale is inspired by Moke Lake in Queenstown, New Zealand, which is the exact location that also inspired the rolling hills and floral accents on this illustration.
